The #1 nurse-recommended gel cushion to prevent pressure sores without constant repositioning or missed sleep.
Discover the science behind the only cushion engineered for pressure sore prevention — not just cushioning.
Over 126,000 carers have already replaced their flat foam and doughnut cushions with this medical-grade solution, backed by wound care nurses, designed to ‘float’ the tailbone and redistribute pressure evenly.
Most older adults sit for 6+ hours a day, putting their skin at serious risk of developing a pressure sore.
This isn’t a chair problem. It’s a pressure distribution problem.
And a properly engineered gel cushion can do more for your parent or spouse than an expensive recliner or overpriced foam cushion ever will.
My name is Marie Chen. I’m a registered nurse specialising in wound care, with three decades of experience in older people’s care. And after years of recommending seating solutions to patients, I’ve found one that’s genuinely different — one tested in a controlled lab with clinical-grade pressure mapping.
Over 126,000 of these cushions have been sold, and it’s called FlowGel by Ashford Wellness.
For most families I meet, it never starts with a red mark.
It starts with them shifting in their chairs, side to side, trying to get comfortable. They become less social over time — leaving the dinner table early, refusing to visit friends, skipping church services — as the pain shrinks their world.
Then one morning or evening at bath time, you notice it.
A red patch that won’t fade.
So you check their skin every day. You start repositioning them every two hours. You lie awake wondering if it’s going to get worse (by the time I’m called in, it’s opened up to reveal fat or bone).
From there, it becomes a daily struggle to heal the skin. Constant repositioning, visits from wound care nurses three times a week, and a wardrobe filled with expensive cushions that didn’t work.
I’ve helped over 3,000 carers.
I specialise in pressure sore prevention and treatment, particularly the stubborn ones that keep coming back because nobody addressed why the wounds were appearing in the first place.
I’ve treated a category 4 pressure ulcer (one that goes to the bone) and thought, this didn’t have to happen. That’s why I’m writing this.
“The FlowGel seat cushion is particularly well-designed... It provides medical-grade support, reduces pressure on bony prominences, and promotes blood flow that prevents skin cells from breaking down.— Marie Chen, RN
For patients with limited mobility, this gel cushion may offer meaningful support and protection against pressure injuries.”
And here’s what most families don’t realise: the chair isn’t the problem. It’s how your body weight is distributed on it.
Standard flat seats force 100% of your body weight onto your tailbone and coccyx — the most pressure-sensitive bone in your body.
Every hour, compression builds. Over time, that pressure closes off blood supply to the skin, and skin starts to break down.
The five ways this cushion prevents pressure sores.
If your loved one is at risk of pressure sores, the cause is mechanical. And the solution is changing how pressure hits their body when they sit.
1. Eliminates Pressure at the Source
As you age, skin loses 70% of its thickness — especially around the bottom.
On top of that, the fat and muscle shrink too. So when an older person sits, their entire upper body weight drives directly into the coccyx and sit bones. That’s roughly 60–70% of their body weight concentrated on an area smaller than a credit card.
Pressure then closes off blood flow to the skin, and skin starts to break down. By the time you see a red mark, the damage has been building for weeks.
How FlowGel fixes it: The U-shaped tailbone relief channel creates an open space directly beneath their coccyx. Their tailbone never touches a hard surface. What’s more, FlowGel has 800+ honeycomb gel columns that buckle sideways to redistribute pressure under the sit bones.
The end result is that blood supply to the skin stays open. Pressure sores never have a chance to form and if one exists, it helps speed up recovery.
2. No More Constant Repositioning
Most carers are told to reposition every two hours, but that’s not always realistic, especially if you’re at work or out. Plus, it’s hard on YOUR back to shift their weight all the time.
How FlowGel fixes it: It’s a passive redistribution system that supports them continuously so your loved one can sit comfortably and safely for hours without needing to reposition.
Less disruption for both of you. Less anxiety weighing down your mind.
3. Never Flattens or ‘Bottoms Out’
Most foam cushions compress after weeks of continued use, which puts your parent or spouse at risk of developing pressure sores.
How FlowGel fixes it: It’s engineered from medical-grade gel that springs back to its original shape after every use.
Press it and watch it bounce back instantly. That’s protection you can trust years from now.
4. Keeps Skin Cool and Dry (Prevents Moisture Damage)
Pressure sores don’t just come from pressure — moisture from sweat or incontinence accelerates skin breakdown.
How FlowGel fixes it: The open honeycomb design promotes airflow, keeping skin cooler and drier.
Plus, the machine-washable cover makes cleaning simple. Less moisture means less bacteria and less chance of skin tearing with movement.
5. Promotes Faster Skin Healing
Once a pressure sore forms, every hour your parent sits is working against it.
The wound can’t heal if the same pressure keeps reopening it from the inside.
How FlowGel fixes it: FlowGel removes that pressure entirely, giving damaged skin the conditions it needs to finally repair itself.
Full peace of mind for you and your parent.
What real pressure redistribution actually looks like
Most people think soft means safe. That’s simply not true. True pressure relief redistributes weight across a sitting surface — it doesn’t absorb it.
When an older person sits for hours a day:
1. Pressure concentrates on the tailbone and sit bones — closing off blood flow to the skin.
2. Skin begins to break down — sores open up.
3. Damage is silent — the skin is already breaking down weeks or months before you even see a red mark.
FlowGel is engineered to fix this pressure problem at the source.
It’s not just a gel seat cushion. It’s a pressure correction system in a single seat cushion.
Free UK Delivery · 1-Year Warranty · 90-Day Returns
Is this for you? (If you’re a carer, the answer is yes)
👴 Limited Mobility
Your loved one sits 8–10 hours a day. If they’re getting up less, or can’t shift easily, this is for them. FlowGel eliminates the pressure causing those sores so they can sit for hours without skin breakdown.
💊 Parkinson’s
Parkinson’s changes the way you sit. Natural adjustments healthy people make automatically — like crossing or uncrossing their legs, shifting left to right — slow down as the disease progresses. FlowGel is designed to relieve the pressure for them.
⚡ Stroke
A stroke can cause weakness or paralysis on one side of the body. This can make it harder to shift weight or change sitting positions. FlowGel relieves the pressure that closes off blood flow to the skin.
🩸 Diabetes
High blood sugar can damage nerves and reduce sensation. That means someone with diabetes may not feel pain or pressure when sitting for too long. FlowGel keeps the pressure off even when they can’t feel it.
🏥 Home from Hospital
Just 1 kg, it fits in a wheelchair, car or home recliner. That keeps them protected from discharge through recovery at home.
🚗 GP Appointments & Car Journeys
Your parent, spouse or loved one is in pain. They won’t buy it for themselves. Multi-pack pricing lets you equip every chair in their life.
🧠 Living with Dementia
A person with dementia can sit in the same position for long periods without realising they need to move. FlowGel keeps the pressure off and prevents sores from forming in the first place.
♿ The Wheelchair User
Clinical-grade pressure redistribution. Nurse-recommended for wound prevention. Medical-level performance at a fraction of the cost of ROHO.
Pro tip: Most carers buy 2–4 cushions. One for the recliner, one for the dining chair, one for the car and one for themselves. Multi-pack pricing saves up to 67% — see below.
Four engineering systems. One cushion.
SYSTEM #1 — Medical-Grade Honeycomb Gel
Hospitals have long used gel technology for their highest-risk patients. Medical-grade gel naturally redistributes pressure evenly across the whole sitting surface. Protection that lasts from hour 1 to hour 12 without compression fatigue.
SYSTEM #2 — U-Shaped Tailbone Relief Channel
Suspends the coccyx in open space. It never touches a hard surface. Verified lower peak pressure than flat cushions. The feature that puts FlowGel leagues above competitors.
SYSTEM #3 — Open Honeycomb Columns
Open columns circulate air. Keeps the bottom cool and prevents moisture build-up. Stops skin shearing from sliding or shifting.
SYSTEM #4 — Non-Slip Base + Breathable Cover
The gel base locks onto any surface. Machine-washable mesh cover. Easy cleaning after incontinence.
Warranty — FlowGel is the ONLY brand that offers a 1-year warranty.
It’s Also the #1 Selling Cushion Among Carers
With 126,237+ 5-Star Reviews
My dad kept getting a pressure sore on his tailbone. The only cushion that stopped it coming back.
Helped prevent pressure sores in my mum with Parkinson’s.
The doctor recommended this cushion to me. Costs less than ROHO.
After Dad had a stroke, I bought FlowGel. Six months later and no pressure wounds on his bottom.
Post-surgery, the U-cutout takes all pressure off my tailbone.
Mum started joining us at the dinner table again. This cushion took away the pain.
Bought a 3-pack. Sofa, car and my work desk. My wife sometimes steals my desk one.
Six months in, it hasn’t gone flat. Three other cushions compressed in weeks.
Private wound care visits. Physiotherapy. An ergonomic chair. Chiropractic appointments. Over-the-counter pain relief. The costs can soon add up.
FlowGel: see current UK pricing below. One-time purchase. Lasts for up to 10 years.
Free UK Delivery · 90-Day Money-Back · Nurse-Recommended
Why multi-packs: Most customers end up buying 2–4 anyway. One for the recliner, one for the dining chair and one for themselves. Lock in the savings now.
The pressure-sore-free guarantee.
90-day trial. Full refund if there’s no difference. Either love it and recommend it to all your friends — or you get a refund.
You have two paths
Path 1: Do nothing
Keep letting them sit on flat surfaces. Keep stressing over pressure injuries. Keep watching their skin degrade. Keep telling yourself it’ll get better (it won’t).
Path 2: Try FlowGel
Lab-tested. Nurse-endorsed. Redistributes pressure automatically. See the difference the very first time they try it. A 90-day risk-free guarantee for full peace of mind.
Best Protection at the BEST Possible Price.
Free UK Delivery · 90-Day Money-Back · Nurse-Recommended
WHAT PEOPLE ARE SAYING
Free UK Delivery · 90-Day Money-Back · Nurse-Recommended
Sarah M. · CL Switcher
Tom K. · Carer
Linda P. · Perfect Gift
Mike R. · Bought Multiple
Jenny W. · Great for Car Journeys
Dave S. · Post-Surgery
Chris L. · Everyone Loves It
Amy T. · Prevents Pressure Sores
Sarah M. · Was Sceptical